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Posts Tagged ‘home staging’

Preparing your Home for Sale – part 2

Thursday, December 10th, 2009

Knowing your target market is the key to selling your home for more in any economy.

If you focus in on your target market, you can channel all of your enhancements to give you the best returns. Get advice from your agent and attend a lot of auctions in your area, of similar size and style homes to yours, to see who the bidders are. You cannot dress a property for sale without knowing who would be interested in buying it. You want to give people what they want.

Showing off your home in its Sunday best may mean sending your pets to the kennels, replacing your comfy supersized sofa with something more befitting the space, or moving the entertainment centre away from the patio doors. It might not be as comfortable and homey, but buyers are not interested in how you live, they are trying to visualised how they will live. For this reason, the experts will advise you never to sell a house unfurnished. Even if you have a bland or an empty spare room with no obvious function or use, you need to give it purpose.

Hire the right pieces of furniture to turn it into an office, a home gym or a child’s bedroom. People are going to be buying the whole house so you have to look at every room. Buyers want it presented for them. They don’t want to have to think, they want to see exactly where they can place their furniture if they fall in love with the property.

When it comes to cosmetic improvements, you need to be careful. You don’t want to be seen to be covering up faults with the home, especially major faults such as flooring or rising damp, because they will be found in the building inspection. Even so, if you are selling a house that is ripe for renovation, you still need to show off its potential and the same sprucing tips apply. The golden rule is to present your house to the best of your ability and budget, and you will always get a better price in the end.

Here are some tips:

Clean, clean, then clean some more, especially the windows.

Make cosmetic improvements in and around the house. If it’s broken, fix it.

De-clutter and store off site.

Ensure every room is presentable; the whole house is on sale.

Depersonalise; you don’t want buyers to feel they are invading your space.

Downscale your furniture but retain some warmth.

Steam clean all furniture, carpets and curtains, especially if you have pets.

Outside, the garden should be neat and trim.

Even a small courtyard needs a chair and some big pots of color.

Be honest and sell your house for what it is.

Tags: home staging
Posted in Selling Tips | No Comments »

Preparing your Home for Sale

Thursday, December 10th, 2009

The housing market is in bloom and home owners everywhere are preparing to put their biggest assets on show. For vendors who exhibit their properties to their greatest potential, the end results are likely to be far happier.

Statistics show that good property presentation can increase the sale price by 5 to 7 per cent. So if you are considering listing your home, snap on the rubber gloves, pack away the family photos and send your pet on vacation.

Sprucing up your place for a sale calls for a certain amount of time and energy, though for an extra $20,000 to $40,000, it is worth the effort.

Most houses will require detailed cleaning, clearing out and fixing up and probably some painting, hiring and styling too. But where do you start?

The first thing you need to do is to get rid of the clutter. You cannot see what you have to work with or what needs doing unless the tapestry is clear, so take out everything you don’t want or are not using. Less is more. After you identify the excess furniture and personal clutter you will need to store it all off-site. After the house is cleared, you can begin to tackle the repair and maintenance work, fixing joinery and replacing broken tiles and window panes.

Depending on the condition of the property, it may also be worth re-sanding the floors, painting the walls or laying new carpets. If you don’t want to spend much, invest in some great accessories – a gorgeous fruit platter, a vintage clock or fabulous coffee machine.

This will not only look impressive in situ, but you get to take them with you when you go.

If the whole process starts to feel overwhelming, you can always call in the professionals.

Though many real estate agents regard themselves as “renovation rescuers” they will often suggest enlisting the help of an interior designer to maximise the success of your selling campaign.

A number of people and firms are in the business of styling houses for sale. They can provide a consultation to help you get started or, if you prefer, can come in and completely overhaul your house, usually in about a day. They will rearrange and present your house to stunning effect, hire furnishings – furniture, linen and accessories – and bring in the decorators and gardeners. There is nothing unscrupulous in doing this, it is just opening up the house to show its best potential.
Since most sellers are likely to be blind to the appeal and faults of their own home, it is important to have an objective viewpoint. If you live in the house you get used to certain aspects, you may be more concerned about a small crack rather than the overall image.

A fresh pair of eyes can see the real selling points of the house and then emphasise them.

Tags: home staging
Posted in Selling Tips | No Comments »

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